![]() Best known for its better-for-you Sparkling Hard Teas, Spritzes and Canned Cocktails that transform any occasion into something spectacular, Loverboy is the only RTD beverage brand that has its own unique line of exclusive merch ranging from t-shirts, hoodies and sunglasses that sellout within minutes of each drop. Considered to be the fastest-growing alcohol brand in the U.S., Loverboy was founded by Kyle Cooke, accredited by Bravo’s “Summer House” fame. Loverboy is a premium alcohol and lifestyle brand that trailblazes new standards in the better-for-you and ready-to-drink beverage categories. These craft cocktails are best served when shaken and poured into a chilled (martini) glass and garnished with orange zest. Loverboy’s Cosmopolitan is $49 for an 8-pack, now available in 44 states for direct purchase online. ![]() ![]() Already mixed and made so you (or the bartender) doesn’t have to, Loverboy provides the convenience to turn any occasion into a special event. The Cosmopolitan joins Loverboy’s expansive ready-to-drink craft cocktail collection alongside their bestselling Espresso Martini and Spritzes. Equivalent to two cocktails per can, the Cosmopolitan boasts 12% ABV, is 95 calories and contains 3.5g of sugar per serving. ![]() The light, crisp cocktail includes real, all-natural lime juice, organic blue agave (a substitute for the overly sugary Cointreau) and a splash of real cranberry juice giving the drink its iconic pink shade. Loverboy’s Founder Kyle Cooke spent over eight-months testing and perfecting the formulation which embodies bright notes of citrus with a hint of sweetness, providing an indulgent cocktail that’s as fresh and smooth as it is pink. Loverboy reinvents the resurging New York staple with a better-for-you iteration by eliminating sugar-packed ingredients, further disputing the perception around the classic cocktails likeliness to a vodka-cranberry. Loverboy Spritz is available to purchase online now, but will not ship until April 20.NEW YORK, New York – Loverboy, one of the fastest growing alcohol brands that’s trailblazing new standards in the better-for-you and ready-to-drink beverage categories, continues to expand its robust product roster of Sparkling Hard Teas, Spritzes, and Canned Cocktails with the release of their newest innovation today – the Cosmopolitan. As her fans know, she is a devout Aperol Spritz drinker. Now that he’s finessed his perfect drink, he tapped “Vanderpump Rules” star Stassi Schroeder to be the first person to try it on Instagram Live tonight at 9:30 p.m. Cooke says his product only has two grams of sugar, while the summer go-to has 15-20 grams, which gives you a “gnarly hangover whether you know it or not.”Īnd while initially he set out to make a healthier version of an Aperol Spritz, he said, “It’s literally impossible…they say, ‘It’s a secret 1919 recipe.’ But in reality, you just never want to know what’s in Aperol.” The Bravolebrity told us he created the new drink to be a substitute for the sugar-laden Aperol Spritz. I’m just gonna crack open a beer, rose or even a sparkling hard tea.’ So it’s worked well that it kind of fell upon the lockdown.”Īcknowledging the hefty price tag however, he added, “A lot of people are like, ‘What the f–k? Like, I just got fired and you’re trying to charge almost six dollars a can?’ So that part of the timing sucks.”Ĭooke explained the price was out of his control though because he’s fronting the entire cost of making and selling the drink. I’m not going to spend 20 minutes making it. I don’t drag myself to three different stores to get the ingredients and, B. “Of course, being locked down … It’s like, ‘Wow, I’d love a $15 drink that my mixologist just whips up for me, but, A. It had nothing to do with the pandemic,” Cooke told Page Six on Thursday. “The goal was to launch it at some point while the show was airing. The 37-year-old reality star, who already has a line of sparkling hard tea called Loverboy, says his new drink, which will sell in a pack of 12, is “a premium product.” “Summer House” star Kyle Cooke is about to launch a new blueberry lemon spritz cocktail - for the cool price of $69. Lindsay Hubbard urges Tom Schwartz to 'cut ties' with Tom Sandoval Kim Kardashian's Skims brand is now worth $4 billion Sofia Richie launching clothing line inspired by her wedding 'vibe': 'It's 100% me' Blake Lively sports sizzling red bikini in new Betty Buzz ads
0 Comments
Leave a Reply. |
AuthorWrite something about yourself. No need to be fancy, just an overview. ArchivesCategories |